Contents
What this covers
Feed API is an online wholesale marketplace connecting suppliers and resellers. This policy applies to all three groups of platform users: suppliers, resellers, and website visitors before registration.
It does not cover a reseller's end customers. Feed API does not interact with end consumers directly. Each reseller is responsible for their own customers' privacy on their own sales channel.
Who's responsible for this data
Registered company name
Cognivise Limited
Companies House number
16461721
Country of incorporation
England and Wales
Registered office
Flat 65 Sherborne Court, 180-186 Cromwell Road, London SW5 0ST
Cognivise Limited is the Data Controller for information collected through Feed API, under UK GDPR and the Data Protection Act 2018.
How we respond to requests
What we collect, and why
CATEGORY
EXAMPLES
WHY WE NEED IT
Identity & contact
Full name, email, phone number
Account login, order and account notifications
Business identity
Company name, trading name, address, registration number, VAT number, business type
Verifying and approving accounts, tax obligations
Listing content
Product descriptions, images, category, pricing
Displaying the product catalogue
Transaction history
Orders, amounts, payment status, returns
Fulfilling the agreement between both parties
Support
Ticket message text, file attachments
Responding to your support requests
Technical integration
API key (hashed), webhook URL, last-used IP
Letting resellers integrate with their own systems
Technical logs
IP address, login timestamps, system errors
Security and troubleshooting
Payments
All payment processing and money movement is handled by Stripe, a PCI-DSS certified processor. We never receive or store raw card details, meaning the full card number or CVV, on our own servers.
What we do store is limited to identifiers and statuses: a Stripe Connect account ID for suppliers, a Stripe customer ID and default payment method for resellers, and the status of each transaction. succeeded, failed, or refunded.
Legal basis for processing
- Contract performance:processing needed to register your account, place orders, and take payment. The platform's core service is not possible without it.
- Legitimate interest: fraud prevention, platform security, technical performance improvements.
- Legal obligation: retaining financial records under UK tax law.
We do not currently run consent-based email marketing. If that changes, this section will be updated.
How long we keep data
These figures come from the automated cleanup rules actually running in our system, not estimates:
- Active account data: for as long as your account is open.
- Financial and order records: minimum 6 years, as UK tax law requires.
- Successful webhook delivery logs: 30 days.
- Failed webhook delivery logs: 90 days, kept longer for troubleshooting.
- Unused registration verification codes: deleted automatically once expired.
- Bulk import files: 7 days after processing completes.
Security
- All data is encrypted in transit over HTTPS and TLS.
- Database access is scoped to each user's own identity using Row Level Security, so suppliers and resellers can only reach data tied to their own account.
- Sensitive financial operations, such as refunds and payment status changes, sit behind additional controls a regular user account cannot reach.
If something goes wrong
Your rights
- Access: request a copy of the information we hold about you.
- Correction: ask us to fix inaccurate information.
- Erasure: request deletion, subject to the legal retention requirements in section 07.
- Portability: receive your data in a machine-readable format.
- Objection: object to processing based on legitimate interest.
Contact us via section 14 to exercise any of these.
International data transfers
Some of our processors, including Stripe, Supabase and Cloudflare, may process data on servers outside the UK. Where that happens we rely on valid legal transfer mechanisms, such as Standard Contractual Clauses.
Children's privacy
Feed API is a B2B platform built for businesses, not individuals under 18. We do not knowingly collect information from children.
Changes to this policy
This is version 1.0, and it will evolve as the platform grows. We will notify you of material changes by email or in-app notice. The “last updated” date at the top of this page always reflects the current version.
Contact and complaints
If you have questions about how we use your information, or want to exercise any right from section 09, please reach out:
[PRIVACY_EMAIL]
Postal address
Flat 65 Sherborne Court, 180-186 Cromwell Road, London SW5 0ST
If you believe your concern has not been addressed properly, you can complain directly to the UK's data protection regulator:
Authority
Information Commissioner's Office
Website
ico.org.uk
Phone
0303 123 1113